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The Lost Chapter:
Strategy and The Corporate Citizen
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Some of What Readers Learn from
Strategic Renaissance by Evan Dudik


  1. How to avoid the single gravest error in strategic planning.

  2. What four key military elements successful strategies include—make sure you include them. (Don’t invest or join any companies that don’t).

  3. Tools and worksheets for systematically identifying elusive “judo” strategies targeting the hidden vulnerabilities of your competitors.

  4. How to replace the illusory search for sustainable competitive advantage (SCA) with an approach that works in the real world.

  5. Why most money on market research is wasted—and how to avoid it.

  6. What specific market research tools you should use in specific, particular circumstances. And when not to use them.

  7. Why most money on strategy consultants is wasted—and new methods to make sure consultants earn their fees.

  8. How to organize your company not just make—but--exploit strategic breakthroughs successfully.

  9. A worksheet for taking a culture inventory of your company. This useful tool identifies the “friction points” between culture and strategy.

  10. Tools for revitalizing corporate culture so that it harmonizes with your new corporate strategy.

  11. Eight concrete ways to create top management teamwork.

  12. 81 Do’s and Don’ts on the road to creating a great corporate strategy.
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