Title |
Author |
Why Great |

Thriving in E-Chaos
|
James Underwood |
Recognizes that strategy has to fundamentally change in a
turbulent enviornment. Points out the limitations of such business icons as
the Porter model, TQM, Kaizen/continuous improvement, and others. An
interesting feature is a what mix of different personality types ae required
for different strategic tasks. Meets Dudik's main value criterion of "many
ideas per square page."--And the second criteria, of crossing swords with
conventional wisdom, even when academically approved.
|

Conjectures and Refutations

Unended Quest

The Myth of the Framework
|
Karl Popper |
Tells why amassing facts to support an idea doesnt prove anything. Even if you dont make it past the first two chapters, you still will be ahead of 95% of the pack. (Unended Quest is more autobiographical but gets the main ideas across). |

Criticism and the Growth of Knowledge |
Imre Laktos |
Test everythingincluding Mr. Test himself! Popper gets challenged. When you read some of this, youll have a confidence in the meaning and use of falsifiabililty. |

How to Read a Book
|
Mortimer Jerome Adler |
This classic on thinking thoroughly and with true independence has been in
print for over 60 years. The current fashion of "out of the box" thinking
starts with strong foundations like Adler's. Also a great gift for your
teenagers and college kids (of any age!) who suspect that not everything
they read is God's honest truth, but aren't sure what to do about it. |

How the North Won the Civil War
|
Hattaway and James |
Norths strategy. This is a great book on judo strategysurprisingly. |

The Warrior Generals
|
Buell |
Souths turn: surprising, independent analysis of what made some War Between the States generals great and some mediocre. Changed my mind on Lee, Grant, Hood and Thomas |

The Fifty Year War
|
Norman Friedman |
Identifies the assumptions under which both sides fought the Cold Warand what happened when those assumptions were challenged |

Innovation: The Attackers Advantage
|
Richard Foster |
An older, bolder predecessor to Fosters current bestseller. Shows why strategies are hidden hypotheses and how they got that way. |

Cohesion: The Vital Element in Combat |
William Darrell Henderson, National Defense University Press |
Shows what it takes to change a culture to meet an objective, under stress |

Fighting Power
|
Martin van Creveld |
Leading thinker on military history comes to some surprising conclusions about American styles of leadership. A must-read if you believe, as I do, that top management teamwork has everything to do with strategic success. Crevelds other books are interesting as well. |

The Practice of Creativity
|
Prince |
This book is out of print. But find it if you can! The best book on group creativity Ive ever read. This will help you get to those breakthrough ideas that seem so elusive. |

The Wealth and Poverty of Nations
|
David S. Landes |
Far better than the better-known Guns, Germs and Steel, Landes explains why some nations succeed and others fail. Strategists and thinking business people as well as those who love history will glory in the myriad examples of nations, industries, and inventionsand get a lot of ideas from them. |

A Whack on the Side of the Head

A Kick in the Seat of the Pants |
Roger van Oech |
Books on how to be creative run to a pattern. Van Oechs contribution are clear, usable and provide numerous examples. Also entertaining and easy-to-read. |

How Hitler Could have Won World War II
|
Bevin Alexander |
To learn brilliant strategic thinking and to learn how to falsify apparently great and self-evident ideas, look to this fascinating "what if" history. |

The Hitler Options
|
Kenneth Macksey |
Anybody who claims the Allies victory in World War II was inevitable should read this book on competitive strategy. The Allies had important weaknesses it would have been easy and logical for Hitler to exploit. |

The Art of Maneuver
|
Robert Leonhard |
Military tactics book is the best Ive read on the key concepts of "probing with pinpricks" followed by ruthless exploitationand why its hard to bring ourselves to do it |

The Logic of Failure
|
Doerner |
Why do all the procedures, fail-safe systems and training we put in place backfire? This work explains why consultants formats, action plans and other frameworks dont get the results in implementation companies desperately need. |

The Tipping Point |
Malcolm Gladwell |
One of the few best-sellers on this list, The Tipping Point focuses on the concept of how to achieve "critical mass" for a strategy. It explains why success is not linear, but typically occurs after persistent effort. Provides the anatomy for the concept of strategic breakthrough when applied to business in general or new product introduction in particular. |

How to Solve Mathematical Problems |
Wickelgren |
Wow! For those of us who love mathematical beauty and use math to solve problems, this book is an astonishing investigation into asking the right questionsthe key part of any problem-solving effort. Although intended for students, the methodologies outlined here apply to any professional problem-solvers world |

The Grand Strategy of the Roman Empire |
Edward Luttwak |
An important classic on the evolution of strategy. The setting is the middle and late Roman empire. Takes you face to face with that basic real-world problem most maturing companies facehow to deal with limited resources and unlimited threats. After reading Christensens Innovators Dilemma, it worth looking at how various Roman emperors met similar challenges. |

Innovators Dilemma |
Clayton Christensen |
This current best-seller is worth reading to understand how successful companies get trapped by their past. Beware, however, that Christensen generalizes a certain set of findings beyond what is totally justifiable. I believe first-rate scientists and military thinkers have faced Christensen-type dilemmas in the past and overcome them. |

Influence: They Psychology of Persuasion
|
Robert B. Cialdiani |
Why our evolutionary heritage disposes mankind to behavior that are antithetical to strategic success. Also lots of memorable anecdotes and concepts useful in your personal life. |

Strategy and Force Planning
|
Joshua Epstein
Brookings Institution |
Epstein is a professional military strategy analyst. This book provides a case study testing an hypothesis: that the U.S. would be powerless to defend the oil fields of Iran during a Cold War attack by the USSR. A superb model of step-by-step hypothesis testing and analysis. The Cold War setting for the book is actually an advantage, as it allows the reader to be totally objective about the approach and hypothesis testing steps Epstein lays out. |

On War
|
Clausewitz |
This classic is useful for its comprehensiveness and its sobriety. Unlike todays business strategy books that are breathless advertisements for gee-whiz imitation, Clausewitz centers the principles of victory in conflict around real-world factors such as political realities, actions of the competition, ambiguity in information. |

The Art of War |
Sun Tzu |
Taking one page of Sun Tzu to heart is worth a dozen typical strategy books. He thinks things through to the rootbut without handing you the answer on a silver platter. Sun Tzu is a great example of the inherent paradoxes that every strategic leader must come to deal withexemplified by the fact that success is a prelude to failure. Is foremost in strategy because it integrates human nature into a full picture of success in conflict. |

What a Great Idea
|
Chick Thompson |
A good book on creativity and problem-solving. |

Marketing Warfare
|
Ries and Trout |
Fun, Fun, Funand a good framework on the application of military thinking to branding and advertising. Unfortunately a little bit of rear-view-mirror-looking and Monday-morning quarterbacking. But a good thought stimulator. |

Tactical Genius in Battle |
Simon Goodenough |
Theres nothing like short case studies with decent maps and a discussion of the tactical problems to spark the imagination. |

Enders Game
|
Orson Scott Card
|
The only book of fiction on this list. Im not ordinarily a fan of science fiction, but this novel has it all: strategy, developing top management teamwork, judo strategies (when youre simply inferior in resources to your competiton), Sun Tzu-like understanding of your enemy
all packaged in a human-oriented psychologically dense plot. |

Warfighting
|
U.S. Marine Corps |
Hard-boiled, but boiled-down principles. Best when youve got limited time and limited options. Contradicts Clausewitz on an important point. |